Teaching Students About Web Marketing

Overview

Introduction

Step One

Step Two

Step Three

3rd right Contact:

This page was created for my presentation at the Upper Peninsula Educational Technology & Business Conference on May 4th, 2012. The basic premise is that business students need to understand how the Internet works and how it can be used as a marketing tool.

• Workshop Description
• Rationale / Introduction
• Step One
  • Building Your Web Site
  • Blogger, Weebley, Blue Host
• Step Two
  • Create an Adsense Account
  • Approval
  • Using the code
• Step Three
  • Google Analytics
  • Evaluating your progress

Presentation Description:

Learn While you Earn

Google makes money through advertising and is willing to share the wealth! Your students can learn to use Google AdSense and Google Analytics as a class project and earn money. This a practical project with real world application. Every small business person needs these skills.